Volume No. 6 Issue No.: 3A Page No.: 908-915 Jan-Mar 12

 

PATRONAGE PATTERN OF TOURISTS TO IDANRE HILLS AND ITS IMPLICATIONS FOR TOURISM DEVELOPMENT IN NIGERIA

 

E. F. Ogunbodede

Department of Geography and Planning Sciences, Adekunle Ajasin University, Akungba-AKOKO, (ONDO STATE)

 

Received on : November 30, 2011

 

ABSTRACT

 

The level of poverty in developing countries no doubt is one of the major problems confronting patronage of tourism as well as its development in Africa Sub-Region. Few of the affluent are involved in tourism but more in recreation activities. A larger proportion of the teeming populations use their leave bonus as well as their leaves for other economic purposes rather than for tourism. This study therefore identified facilities that attract tourists to Idanre hills and attempt to determine pattern of patronage of tourists to the centre. Four hundred (400) tourists were randomly selected during the Easter holiday when the tourists centre usually witness one of its peak of attraction during the year. A questionnaire designed to elicit information on the points of origin of tourists, distance between their homes and the tourist points, their perceptions of the hill and their perception on how to improve the centre was designed for the study. The result shows that the longer the distance the less the patronage to the centre (distance decay effect). The study also revealed that not much is heard about the tourist centre outside the major Yoruba ethnic groups where the centre is located. The paper noted that one of the major problems confronting tourism development is the patronage to the centre which is not encouraging and by extension reduces income to such centres. The paper suggested that patronage of tourists should be enhanced using handbills, radios, televisions, face book and other relevant media as means of publicity. It was also recom- mended that distance should be used as a yardstick to determine the medium of advertisement to be used.

 

Keywords : Idanre Hills, Recreation, Patronage, Ancillary Business, Souvenir

 

 

BACK