Volume No. 3 Issue No.: 4 Page No.: 941-950 April-June 2009

 

AN EXPLORATORY STUDY OF AWARENESS OF THE HOUSEHOLD RECYCLING IN MALACCA, MALAYSIA

 

Mei Ling Goh*, David Yoon Kin Tong and Elsadig Musa Ahmed

Department of Business and Law, Multimedia University,
Jalan Ayer Keroh Lama, 75450 Malacca, (MALAYSIA)

 

Received on : January 28, 2009

 

ABSTRACT

 

This study examines the awareness of the household towards the recycling campaign and activity on recyclables been disposed by the each household; measured by household location and income group valued by household property. Using stratified quota sampling and direct observation by the unobtrusive measures on household disposal bins, this study is carried out locally in Malacca, Malaysia. Photographs are taken as evidences of those recyclable items. In addition, interviews were conducted with a local government appointed waste management consultant, Southern Waste Management Sdn. Bhd., to assess the effectiveness of the recycling project carried out by them at the

 

Keywords : Household Recycling Waste, Awareness, Unobtrusive Measure, Recyclables

 

 

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